Agile Transparency

How Scrum Makes Things Visible

July 31, 2023
Transparent building

So much productivity and value are lost when there isn’t clarity, focus or shared understanding. Let’s learn how to increase visibility within your team and across your organization.

Sometimes you just have questions about key Scrum terms. Download the Scrum terminology cheat sheet.

Why is transparency essential?

You can’t learn, lead, or change what you can’t see. This truth sounds basic, but I frequently see leaders and organizations harmed because of a lack of visibility.

Here are some symptoms of low levels of transparency

  • The overall direction and goals are unclear to most of the team or organization.
  • Two teams are working on the same thing without knowing it or communicating.
  • Team members don’t understand how their work impacts others’ work.
  • Leaders don’t understand what the doers do.
  • Leaders aren’t aware of the implications of the decisions they make.
  • Teams building products don’t know what the customer thinks about them.
  • Teams building products don’t know what the stakeholders think about them.

As you can see from the list, transparency matters because it highly correlates with clarity and understanding.

When teams or leaders can’t see or don’t understand what others are doing, they don’t have empathy. And without empathy, things break down pretty quickly, even becoming adversarial within the team or organization.

How does Scrum make things visible?

Scrum addresses the lack of visibility through four strategies.

  1. Prioritization of value.
  2. Clarity about current reality.
  3. Commitment regarding deliverables.
  4. Cadence of visibility

Scrum helps you prioritize value

All work in Scrum resides in one of two backlogs.

  1. The product backlog contains all future work for a given product.
  2. The sprint backlog contains all work a team is committed to within a sprint.

The product owner is responsible for keeping the product backlog ordered by priority. This backlog is not a secret and is visible to the whole team and organization. The backlog is the one source of truth regarding what’s prioritized.

Transparency matters because it highly correlates with clarity and understanding.

Teams, stakeholders and leaders can see how future work is prioritized. They can come to the product owner if they have questions or concerns.

The sprint backlog includes everything the team selected during sprint planning to focus on during the sprint. So if it’s not in the sprint backlog, it’s not what we’re doing this week.

There is a two-sided commitment with the sprint backlog.

  1. A commitment to complete what was selected by the end of the sprint.
  2. A commitment not to add additional work during the sprint.

There isn’t ambiguity about what the team should focus on this week. This clear prioritization gives the team a protected space to complete the critical work.

Scrum provides clarity about the current reality

Scrum helps you know where you are through four of its events.

  • Sprint planning
  • Daily Scrum.
  • Sprint retrospective.
  • Backlog refinement.
Sprint planning.

The sprint begins with the product owner sharing the vision for the new sprint and the development team creating an initial plan to reach that vision. The four fundamental questions of sprint planning are:

  1. What is the goal for this sprint?
  2. How does that goal make the product better?
  3. What work are we committing to complete during this sprint?
  4. How will we use this week to complete the work?

As the team works through these questions, a sprint goal is set, work is moved from the product backlog to the sprint backlog, and the team verbalizes their initial plan for the sprint.

The Scrum team is self-organizing, which means they have significant freedom to identify how they will solve the problem and deliver the solution.

All these actions create visibility and shared understanding within the team and are transparent to other stakeholders outside the group.

The daily scrum.

Sometimes called the daily standup, the daily scrum is a brief 15-minute meeting where the whole team checks in. It’s usually structured around each person answering three simple questions.

  1. What did I complete yesterday?
  2. What will I focus on completing today?
  3. Where am I stuck?

This simple rhythm of daily check-ins makes the team aware of everyone’s current reality.

But this meeting isn’t just a status update, and it’s not for people outside the team. It is a time for the team to take that shared understanding and further clarify what they need to do next to complete the work they prioritized at the beginning of the week.

Sprint retrospective.

When the sprint ends, the team holds a retrospective to evaluate how they are doing as a team. The focus is on the health and functioning of the group.

Here are some questions I like to use:

  • What did you like?
  • What did you learn?
  • What was lacking as a team?
  • What do you long for on the team?

The retrospective provides clarity regarding how’s our team doing right now. How often have you been on a team where big or small issues went unaddressed for too long.

Imagine being part of a team that keeps short accounts and honestly works through things together to become the best team they can be.

Backlog refinement.

Backlog refinement is a little more about the future, but it provides clarity about what we currently think about the future ;)

This may sound a little silly, but consider how often two people have different ideas about what will be done next or what it will take to do it?

During backlog refinement, the team reviews product backlog items (PBIs) to ensure there is enough shared understanding that the team can take action when they select the PBI in a future sprint.

The backlog is the one source of truth regarding what’s prioritized.

The needed supporting information and resources are identified and visible within the PBI. The team also uses tools like user stories and acceptance criteria to clarify the goal for the PBI and how they will know if it was successful. They will discuss how much work it will take to complete the PBI and measure it using story points.

What’s planned for the next sprint isn’t static, it can still be changed, but the current plan is clear and visible.

Did you know Scrum applies to more than just developing code?

When you understand the essentials of Scrum and the nuance of how to apply it, you can use it to level up aspects of everyday life.

Scrum requires a commitment to deliver

Have you ever missed a deadline only to discover nobody noticed? When others don’t see a commitment, it fails to be much of a commitment.

People don't do what you expect but what you inspect.
Louis V. Gerstner, Jr.

There are three factors that Scrum’s approach to commitments increases visibility.

  1. Sprint review.
  2. Backlog refinement.
  3. Self-organizing teams.
Sprint review.

As the sprint ends, the Scrum team gathers with stakeholders to review what they produced.

The product owner will facilitate feedback and accept or reject the work done according to the user story, acceptance criteria and the definition of done. If changes are needed, the product owner can add them to the backlog for the following sprint.

The Scrum team collectively owns their commitments.

Not only are the team's commitments visible at the beginning of the sprint via the sprint backlog, but they are also evaluated with transparency at the end of the sprint.

Backlog refinement.

During backlog refinement, the team works to clarify each PBI to ensure there is clarity regarding what they are committing to if they select the work in a future sprint. When a PBI has been refined, there should be no ambiguity about what it will mean to complete and deliver it.

Self-organizing teams.

The Scrum team doesn’t have a “leader.” This reality might be one of the hardest for managers to grasp early in the process. The Scrum team is self-organizing, which means they have significant freedom to identify how they will solve the problem and deliver the solution.

When coaching new teams, we work a lot on moving from I or you to we. It’s no longer I need to get this done, or you made a mistake. It becomes we need to find a way to finish, or we need to correct this.

The Scrum team collectively owns their commitments.

Scrum creates a cadence of visibility

Everything is in a constant state of change, which is why transparency isn’t a one-time event. You need to develop a rhythm and cadence to visibility.

The Scrum events help to create that cadence. Let’s take a closer look at the role each play in transparency.

  • Sprint planning. The team visible moves work from the product backlog to the sprint backlog. The product owner communicates the sprint goal, and the development team responds by communicating their plan for reaching that goal.
  • Daily scrum. Every day each team member makes their status visible to the rest of the team.
  • Backlog refinement. Every week the team refines part of the backlog making the requirements and supporting information more visible.
  • Sprint review. The work completed during the sprint is visible to any and all stakeholders. What is being accepted by the product owner is also being made visible.
  • Retrospective. As the team focuses on how well they work together, they create transparency around how their processes and behaviors impact each other.

As you can see, the events in Scrum each play a role in creating transparency. When they occur in sync, they build a cadence of visibility where you can help but evaluate and improve. More on that in a minute.

3 strategies you can level up transparency and make things more visible

Whether you’re already practicing Scrum or just considering it, here are three actionable steps to level up transparency.

  1. Identify the people.
  2. Craft the questions.
  3. Place them on the calendar.

Identify the people.

As we saw earlier, each role in Scrum contributes to creating and maintaining transparency. Do you have people to play these key roles?

  • Product owner.
  • Scrum master.
  • Development team.

Individuals can play multiple positions if needed for a season, but ideally, you work toward having individuals dedicated to a role. The one exception is being both the scrum master and product owner simultaneously. I would not recommend that.

So whether your context is wanting to deliver content consistently or getting home projects done, identify who will play these critical roles.

Craft the questions.

I’ve provided suggested questions to ask at crucial moments like sprint planning, the daily scrum and the retrospective. You can use them as-is. No need to adapt. But if you want to nuance them a little or add a question, the key is to decide, “these are the questions we’re committing to asking at these times.”

Place it on the calendar.

When will this happen? If you want to see an increase in transparency, you must make time for it.

I recommend starting with 1-week sprints because most people's lives already orient around a weekly cadence. So a weekly schedule would look something like this.

Scrum schedule

Choose your times, create a calendar event, and invite your team.

Now that you’ve taken steps to increase visibility, it’s time to evaluate what you see. From there, you’ll decide what needs to change.

This process repeats as you and your team grow in focus and effectiveness.

Action Plan

Scrum is a framework for organizing a team around the work of solving problems. Scrum makes the work more visible, so we can better evaluate and adapt.

These three pillars of Scrum are essential to an effective team.

  • Transparency
  • Inspection
  • Adaptation

Continue to explore these pillars of Scrum or check out everyday scrum if your want a deeper dive into how to practice Scrum in your everyday life.

Frequently Asked Questions

Scrum design

What are the three pillars of Scrum?

Scrum is founded on three essential pillars, and each leads the team to ask a critical question.

  1. Transparency. How does this make things more visible?
  2. Inspection. Where does this create space to evaluate?
  3. Adaptation. When does this encourage growth?

Learn how to apply the three pillars of Scrum and then explore the most common terms in a Scrum glossary.

What are the values of Scrum?

There are five values critical to the practice of Scrum: commitment, courage, focus, openness, and respect.

  1. Commit to achieving the goals of the Scrum Team.
  2. Courage to do the right thing and work on challenging problems.
  3. Focus on the Sprint's work and the Scrum Team's goals.
  4. Open about all the work and the challenges with performing the work.
  5. Respect each other to be capable, independent people

Learn how to align Scrum values with your organization and then explore the most common terms in a Scrum glossary.

What is the sprint goal in scrum?

The sprint goal encapsulates the product owner’s vision into a concrete statement for the development team to measure the sprint against. The sprint goal provides a theme for the sprint’s work helping the team see how all the parts come together. 

Learn more about the role of the sprint goal in scrum and explore the essential Scrum glossary.

What is Scrum?

What is the definition of scrum?

Scrum is founded on three essential pillars leading teams to ask the following questions:

  1. How does this make things more visible? (Transparency)
  2. Where does this create space to evaluate? (Inspection)
  3. When does this encourage growth? (Adaptation)

Further explore the definition of scrum. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

Is Scrum hard to learn?

This is because Scrum’s simplicity makes learning easy, but Scrum truly changes how you work, and that adjustment can be difficult. It changes power dynamics and expectations within the team and between the team and the rest of the organization.

You can explore further is Scrum hard to learn, along with the pros and cons of Scrum. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

When did Scrum start?

Scrum was initially used as a term related to project management in 1986 by Hirotaka Takeuchi and Ikujiro Nonaka in their paper “New New Product Development Game” In the Harvard Business Review. The first recorded Scrum project came a little later in 1993 from Jeff Sutherland.

You can learn more about Scrum’s backstory. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

What do all the scrum words mean?

Learning Scrum for the first time can be overwhelming. There are a lot of new terms and concepts in Scrum. I’ve listed the most common terms in a Scrum glossary.

How to use Scrum

Why use Scrum?

It forces clarity and prioritization, which provides the focus necessary for teams to be effective. Scrum embraces complexity and change by keeping many things simple and iteratively evaluating and adapting. 

You can learn more about why to use Scrum and three challenges Scrum solves. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

When does Scrum not work well?

Scrum isn’t always the best option for teams. Scrum can fail when there is a substantial mismatch between organizational culture and the Scrum values. It also depends on the nature of the work you do. If you work if very linear, predictable and tightly defined, you may not experience many benefits Scrum provides.

Find out more about aligning your organizational values with Scrum or how Scrum might fit in your context. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

How do I know when to use Scrum?

Scrum functions at its best when you have a dedicated team focused on developing a singular product. Its agility shines when there are time constraints combined with uncertainty. 

Explore the pros and cons of Scrum along with expectations vs. realities with Scrum. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

Learning to apply Scrum

How to choose between Scrum and Kanban?

Important factors include your team size and the type of work you do. Kanban is very process-oriented, so you should consider how defined, static, or long your process is? 

You can explore Scrum and other agile approaches. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

How does scrum help an organization?

Scrum forces clarity and prioritization, which are critical to organizational effectiveness. It provides a competitive edge by allowing teams to adapt as the market or priorities change. Teams operate more effectively because Scrum combines empowerment of the team members with alignment to top priorities.

Learn more about scrum’s impact on organizational culture. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

Is scrum a methodology or a framework?

Scrum is more of a framework than a methodology, and it helps teams adhere to Agile principles and get stuff done. Scrum provides basic rules but doesn’t prescribe how to do the work. It provides principles, values, rules, and some core structure but still leaves a lot undefined.

Learn more about scrum as a framework. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

What’s the difference between scrum and agile?

When people say “agile,” they usually refer to it as a mindset. Scrum is a framework for how to organize people and work in an agile way. If you’re practicing Scrum, you’re working in an Agile way.

Learn more about the relationship between scrum and agile. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

Facilitating scrum events

How to facilitate scrum events?

Scrum events have a clear purpose and agenda but are still very interactive. Facilitation of scrum events is at its best when everyone is engaged, asking or responding to questions. All events are timeboxed, so the facilitator must ensure the team is always moving toward the goal.

Learn more about team member's responsibilities during scrum events. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

How to improve scrum events?

Three strategies for increasing participation in scrum meetings are

  1. Clearly state the goal. Sometimes people don’t engage because they are unsure about the purpose.
  2. Use facilitation games. There are many facilitation exercises available for the scrum events.
  3. Invite feedback. Inspection is a pillar of scrum. Ask the team for feedback on what went well and how to improve.

Learn more about everyone’s roles and responsibilities during the scrum events. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

Who facilitates (or owns) scrum events?

Scrum cultivates shared ownership for all the events, but each still has a facilitator.

Learn more about everyone’s roles and responsibilities during the scrum events. Then explore the most common terms in a Scrum glossary and learn what is Scrum.

Does the scrum master facilitate all the scrum events?

The scrum master primarily facilitates two scrum events:

  1. Sprint planning
  2. The retrospective

The scrum master can help facilitate other meetings while a new team is beginning to learn scrum.

Learn more about roles during scrum events. Then browse the most common terms in a Scrum glossary and learn what is Scrum.

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